Spaces that carry a launch.
Designed to stop the passer-by and put the product centre stage, then made precise enough to travel from the flagship to every market.
Desirable on shelf.
Objects people want to keep: volume, material and finish worked until the piece feels right in the hand, then taken all the way to production.
Visible before it exists.
So teams can align, markets can sell in and decisions are taken long before anything is built or produced.
Method · Analyse, Tell: Design
The house, its history, its craft, its market, and the person who will live the moment.
Nothing is drawn before it is named. One story, approved before the first sketch.
Form, material and craft give it a body, all the way to the final image.
I’m Aldric Trouabal, designer and creative director.For more than fifteen years, I have designed products, packaging and retail experiences for luxury houses and agencies, at the moments that count: a launch, a retail overhaul, a new product.With one aim: to make them desirable.
Method · Analyse, Tell: Design
The house, its history, its craft, its market, and the person who will live the moment.
Nothing is drawn before it is named. One story, approved before the first sketch.
Form, material and craft give it a body, all the way to the final image.
From the brief to the roll-out, as an extension of your marketing and retail teams.
Design, 3D and images for the agency’s concept, in close step with its creative team.
Fixed fees by phase with named outputs, or a monthly retainer when I act as ongoing design leadership. For agency collaborations, a day rate.
In selected cases with long-term potential, as a complement to fees.
When a project calls for it, trusted specialists join in: graphic designer, UX strategist, motion designer.
Nantes, working with clients worldwide.
Working across Europe, directly with brand teams or alongside your agency. Replies within two working days.
