2024
Lab
All Sun
The challenge
All Sun is a solar cream brand designed around the typology of the sun, with three formulas tailored for extreme environments: Sea, Desert, and Mountain.
Each product is specifically developed to provide optimal protection against the unique challenges of its environment—high-altitude UV reflection, salty humidity, or extreme dryness.
The challenge was to create a packaging system that visually and functionally embodies these differences while maintaining a cohesive brand identity.
I developed a design language where form, texture, and color directly reflect the product’s purpose, enhancing the connection between protection and environment.
Beyond packaging, I also handled the 3D modeling and animation, bringing the concept to life through dynamic visual storytelling.
Each animation explores the interaction between light, matter, and protection, reinforcing the scientific and sensory aspects of the brand.
This project was an exercise in balancing aesthetics, storytelling, and technical constraints to create a packaging experience that is both engaging and purpose-driven.